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DRIVE CUSTOMER ACQUISITION & MANAGE CHURN

In the fast paced competitive world of telecom and mobile value added services, it is not sufficient to just report on what happened yesterday. Given the vast amounts of data and consumer numbers, it is imperative for a good tool to track customer patterns, product popularity trends, and convert this knowledge into money with accurate decisions and marketing. Robust Designs is a front runner in this area and CUBOT solutions have been deployed to track trends, push marketing, help reduce churn in premium Indian telecom players like Airtel, Indiatimes, and Rediff.

Telcos

Revenue Assurance

Whether you are an operator, content aggregator, or content owner, you know your VAS business is on a roll when millions of consumers download your content every day. Converting these downloads into realizable revenues, and seeing it reach your bank is an entirely different story. This is where leakages happen.

If the sheer volume of transactions were not enough, revenue share agreements between operators and content aggregators, and custom payment contracts between content providers and aggregators introduce a level of complexity in revenue calculation that is non-trivial.

CUBOT Revenue Assurance for telco and MVAS companies takes the drudgery and unreliability out of this process. It pulls download and other transaction CDRs, operator and aggregators statements together, reconciles them, and produces an accurate revenue share report between operator and MVAS aggregator.

It maintains content provider contract, and computes monthly payments to content providers based on the nature of the agreement and the payment model. Reports, dashboards and analysis provide a host of capabilities to the revenue management team.

Cubot/Robust Designs has been instrumental in realizing our vision. With their 'robust' support we have managed to curtail huge amount of man hours being spent on organizing data & carving out logical inferences. Cubot team is always proved to be supportive & co-operative with our untimely requests & out of the usual requests, not only accommodating it but also implementing the same.

We look forward to a continued & fruitful relationship. Wishing the team all the very best in all their future endeavors

Saumin Shah, Vice President - Fianance and Accounts, Hungama
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Enables extraction of data...

...... from various systems, channels and repositories

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Provides a variety of extraction methods

Adaptors for industry standard databases

Adaptors for enterprise applications

Connectors for XML, Exceldata sources, CSV,Custom format

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Transformation of data by..

Allowing designers to

  • Define tasks
  • Include transformation and validation rules
  • Combine tasks to form a workflow, and
  • Define a process to execute workflows
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And loading of data

  • Provides Repositories and Store to organize various Workflows and Tasks
  • Helps track progress, view results and manage exceptions
  • Allows for integrating custom external tasks to extend the features
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Finally, the security modeler...

  • Provides fine-grained control over information access at user and datavalue level.
  • It allows users to be organized into groups
  • and assign roles which in turn provide secure access to appropriate data
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  • Supports a large variety of data sources
  • Extremely large volumes of data
  • Embeds data cleansing and transformation rules
  • Provides automated workflows for data loading
  • Handles exceptions elegantly
  • And creates a reliable data warehouse for reporting and analysis
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Call now for more information @
+91-98450-13894 or write to ramadurai@robustdesigns.com

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